Real Estate Brand Identity Design – Real Estate Branding Series

Real estate marketing expert Ben Liau once defined a brand as “A consumer’s perception, expectations, memories, stories and relationship with a company, person, product or service. This is a great, all-encompassing definition that acknowledges the intangible aspects of what defines a brand. But with real estate branding there are also physical/tangible assets that play an […]

How to use content from positive customer feedback

Think about your real estate clients, the people whose reviews, ratings, and testimonials ultimately matter for your long-term success for you as a real estate agent. It’s these people who can most impact your future lead generation and sales numbers, as it’s their voices that will be heard by those prospects when it comes time […]

How to treat your real estate leads like VIP even during Covid-19

When real estate competition is tough, and technology is automating services left right and center, what makes you stand apart from the other real estate professionals? Providing a VIP treatment, a red carpet client experience that will leave a lasting impression on your leads. It is also important to never forget that you are in […]


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