How to positively promote yourself as a real estate agent

  All the skills, technology and expertise in the world won’t matter unless you are positively perceived by your prospective clientele. Your agency, your listings, your property developer, these can only take you so far. You also need to offer proof that you, above all others are the best real estate professional your prospects should […]

How do property agents prepare for a client viewing

Agent Preparation For Viewing The first thing to remember is not to be unprepared. Prepare well for the viewing; ideally, plan one day in advance. Remember your personal value and your list of key differentiators from your competition, and practice saying them in your conversation with clients. You have to know your competition well, and […]

How to turn real estate goals into marketing tactics

Turn real estate goals into marketing tactics Now that we’ve established how to create a property marketing action plan, it’s time to consider real estate marketing ideas and tactics for typical agents and agency goals: 1. Lead Generation Real estate lead generation can takes many forms, and the tactics for getting leads will depend on […]

How to turn your business goals into real estate marketing actions

Business goals into real estate marketing actions Business goal-setting is just the first step in reaching real estate business success. Just by setting goals doesn’t automatically lead to results. Instead, many goals become just another thing on the never-ending to-do list for real estate professionals, and year after year you’re left with the same list […]

How to prospect leads to build your real estate business

Prospecting Leads For Your Real Estate Business Getting quality property leads for your real estate business is no easy task. And you know that developing a strong lead prospecting strategy can set up your sales pipeline and generate some serious business growth, but how do you actually do that? Here are some methods you can […]

3 Common Problems for Real Estate Professionals

Problems for Real Estate Professionals Problem #1 “My sales transactions are not consistent, sometimes good, sometimes not, and i’ve contacted everyone I know.” Solution – Use a real estate lead generation service. By investing in a continuous supply of leads, you’re making your first move to creating a steady sales funnel. Being the best at […]

How Real Estate Agents Can Increase Their Sales In 2022

  Selling a property is generally not easy. Economic fluctuations greatly affect the ups and downs in the property market. Therefore, real estate agents need a good marketing strategy to help their business flourish. Here are some effective strategies real estate agents can execute to increase their property sales for better income this year.   […]

How To Be Successful In Real Estate Geographic Farming

What is Geographic Farming?  Geographic farming, is a proven method of marketing your real estate business to a local housing estate or neighbourhood in a way that raises awareness of your personal real estate brand, and will also help you get property buyer leads, referrals and property listings. Geographic farming provides an excellent opportunity to […]

Real Estate Digital Collateral – Real Estate Branding Series

  In the previous part of the series about real estate print collateral, we reviewed some of the print collateral you can use to market your real estate business in the real world. In this part of the series, we will quickly cover real estate digital collateral, and the materials you will use online to […]

Real Estate Print Collateral – Real Estate Branding Series

The real estate industry has always been an extremely competitive industry. Only the most eye-catching , original, & beautiful advertisements get any attention at all from people, and it seems like property print media often plays second runner up to the digital world. But this is not always the case. The reality is that exhibitions, […]


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