How to choose a property location to specialise in

Location Specialisation   How do you choose the right area for your geographic listing and lead generation efforts? You should start with your successes. Figure out where you’ve had the most transactions in your career and think about building your niche from there. Here are some important factors to consider: Stay tuned with the realestatemy.com/blog for more […]

How to attract attention to your real estate website

Think about how you spend your time out of the office. You have to meet with prospective seller clients to convince them you’re the agent to represent their home sale. You meet with existing clients to update them on new offers or properties to show them. You showcase listings via open houses and private viewings. […]

5 Technologies Real Estate Agents Need To Be Experts In

As a real estate agent, it’s important that you become comfortable with the latest technology. This is especially true if you’re an older agent changing careers. After all, many of the other new agents you’re competing with are just finished school, and already know their way around technology. If you want to compete, you will […]

How to evaluate yourself as real estate professional

In order to evaluate yourself as a top real estate professional, you need to measure, analyse, iterate, and improve yourself all the time. Improving your skills and increasing your household income as a real estate agent begins with monitoring your behaviour and performance regularly. Here are a few methods for self improvement.   1. Performance […]

When to Hire Marketing Experts for your Real Estate Business

Hiring Real Estate Marketing Experts Being a real estate agent is like running your own business. And most of the time owning your own business means being a one-man band – being the accountant, the bookkeeper, the administrator, the secretary, the salesperson, the marketer, and many more. These many hats lead to all types of […]

How to do marketing for your property location niche

Now that you have established a location to specialise in, it’s time to start some targeted, compelling real estate marketing. Make sure you are adding the leads you generate to your database and tracking them over time. Always remember your goal is to have a real presence in your target neighbourhood. That means you need […]

4 Database Marketing Tips Real Estate Professionals Can Use To Make More Sales

In these unpredictable times, there isn’t really one solution that can turn back time.  So it is important to focus on solid, actionable steps that you can control and implement day-by-day. While we are practicing the new norm of “social distancing” and taking a pause from our typical daily routine, you as a real estate […]

5 Tips To Writing Good Property Engagement Emails

  1: Personalise every single email you send to prospects It’s a very simple thing to do, just by adding your leads’ names to the top of every email you send them. However, this kind of personalisation goes a long way in building trust with your real estate prospects, getting them to engage with your […]


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