Real Estate Brand Identity Design – Real Estate Branding Series

Real estate marketing expert Ben Liau once defined a brand as “A consumer’s perception, expectations, memories, stories and relationship with a company, person, product or service. This is a great, all-encompassing definition that acknowledges the intangible aspects of what defines a brand. But with real estate branding there are also physical/tangible assets that play an […]

How to create real estate content during Covid-19

Real estate professionals have a unique opportunity right now amidst the obvious challenges of social distancing and the temporary slowdown in the property market. Everyone is online during the lockdown and social media impressions are up 33% and more than ever people are seeking out digital information and entertainment. Because of this, it’s a great […]

How to treat your real estate leads like VIP even during Covid-19

When real estate competition is tough, and technology is automating services left right and center, what makes you stand apart from the other real estate professionals? Providing a VIP treatment, a red carpet client experience that will leave a lasting impression on your leads. It is also important to never forget that you are in […]

Real estate digital marketing strategy during Covid-19

With the corona virus crisis changing the real estate industry, its time to embrace a “new normal”. Real estate agents will need to get creative with their property marketing strategies. Here are the three most important functions for real estate agent or property developer during covid-19: 1. Prospecting for new property leads, 2. Nurturing your […]


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