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How to positively promote yourself as a real estate agent

All the skills, technology and expertise in the world won’t matter unless you are positively perceived from the audience. Your agency, your listings, your property developer, these can only take you so far. You also need to offer proof that you, above all others, are the best real estate professional your leads should work with. […]

8 Important Real Estate Metrics All Property Agents Should Measure

Real estate metrics Like in any industry in Malaysia, and especially for real estate negotiators, the only way to truly succeed is to know how your ‘success’ is measured. Most real estate negotiators fail in their first year because they are taught to sell, but not held accountable for their actual metrics and long-term performance. […]

Essential tech tools for all top real estate agents

  #1: Responsive Real Estate Website Ensure you have a beautiful, mobile-friendly site that displays your property listings   #2: CRM Lead Management System Use a CRM database that helps you add, organize, and prioritize leads.   #3: Comparative Market Analysis Tool Find a CMA resource that allows you to visually compare local listings.   […]

Why Your Personal Real Estate Brand Matters – Real Estate Branding Series

  From the moment somebody comes into contact with your real estate brand, a perception and relationship starts to develop. It starts off simple, a logo here, some marketing there? but ultimately, this relationship is something that could decide if your real estate business is a success or failure. So it’s up to you to […]

What Content Is Best For Real Estate Marketing?

There are many types of content available for content marketing, but the most effective types of content marketing for real estate are: 1. Property Blogs/Articles Property blogs and property articles are one of the most popular content types available. It is estimated that around 70 million new blog posts are created each month. The reason […]

How to be an effective new real estate agent?

In Summary When it comes to starting in real estate, your marketing will take you far but your branding will take you even further. You will need to spend your early months on building your personal brand and connecting with your local community. This will not only help you get more property listings, but it […]


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